Blog
June 2, 2021
How to Capitalize on Commercial Video’s Post-COVID Comeback
By Joe McGarvey, Senior Director, Marketing | Much has been made — and rightfully celebrated — about the way broadband service providers were able to accommodate the surge of traffic, especially in the upstream, resulting from the COVID-related relocation of the workforce in the spring of 2020. Unlike so many other industries negatively impacted by [...]
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May 25, 2021
Why I’m a Proud Follower of the Cult of Coax
By Joe McGarvey, Senior Director, Marketing | I got nothing against fiber. As far as broadband media goes, fiber’s got a lot going for it. That’s why it’s the go-to choice among broadband service providers, including cable operators, for extending their services to new areas and regions. Nobody is knocking fiber. But I must admit [...]
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May 12, 2021
Why Your HFC Evolution Strategy Requires Frequent Refreshing
By Joe McGarvey, Senior Director, Marketing | Most cable technologists and engineers tend to think and plan in increments of about five years or so. And for good reason: technology evolves at such a rapid rate that today’s cutting-edge equipment, and the adoption assumptions it is based on, could be outdated, or even obsolete, within [...]
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May 5, 2021
Why the Time to Futureproof your Network is Now
By Dan Whalen, ATX President & CEO | Regrettable spend, roughly defined as technology investments with short lifespans or absorbing unnecessary operational costs to retread the same ground, keeps cable execs and engineers up at night as much as anything else. Some potential bad news for cable operators is that they may be losing more [...]
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March 24, 2021
How will the Post-COVID Workforce Impact HFC Network Evolution?
By Joe McGarvey, Senior Director, Marketing | With COVID restrictions beginning to ease and the potential for a majority of the adult population to be vaccinated sometime this summer, businesses and social observers are starting to contemplate what the workplace might look like in the not-to-distant future. The question of whether workers flock back to [...]
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March 4, 2021
The Digital Divide is Wider (and Deeper) than you Think
By Joe McGarvey, Senior Director, Marketing | The Digital Divide and efforts to overcome the disparity in broadband services available to urban and rural communities through government subsidies have been much in the news recently. Just a few weeks ago, ATX’s CEO Dan Whalen penned a blog post highlighting the importance of the Rural Digital [...]
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January 15, 2021
RDOF and the Dawning of Smart Farming
By Dan Whalen, ATX President & CEO | The broadband industry exited arguably its craziest year with what sure feels like some very promising momentum toward closing the digital divide. The Federal Communications Commission (FCC) in December unveiled the winning bidders in phase 1 of the Rural Digital Opportunity Fund (RDOF) reverse auction, a process [...]
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December 11, 2020
Why the Unification of CableLabs and SCTE is a Big Deal
By Dan Whalen, ATX President & CEO | CableLabs and SCTE-ISBE this week made official their recently announced merger plans with the successful conclusion of a vote by SCTE members to make their organization a subsidiary of CableLabs, effective Jan. 1, 2021. I’m going to go out on a limb and predict that neither side [...]
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November 18, 2020
Prepping Your HFC Network for DOCSIS 4.0 – Part II
By Joe McGarvey, Senior Director, Marketing | A blog published earlier this month tackled the topic of DOCSIS 4.0 readiness from the perspective of MSOs considering deploying the Full Duplex DOCSIS (FDX) flavor of the recently published CableLabs specifications. This article covers what MSOs need to know to prep their HFC plants for DOCSIS 4.0 [...]
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November 10, 2020
Prepping Your HFC Network for DOCSIS 4.0 – Part I
By Joe McGarvey, Senior Director, Marketing | Despite being virtual, the 2020 edition of the Cable-Tec Expo more than lived up to historical standards for showcasing the latest technologies and trends shaping the future direction of the cable industry. This month’s expo featured dozens of presentations and papers capturing the most forward-looking research and education [...]
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